Branding

As a freelance/consulting graphic designer, I help work on a brand refresh of the Spyder Surfboards logo. Was pivotal in creating a new brand logo for Aftermath Surfboards. 

Designed ads from concept to scanning slides to final layout. Ultimately these designs went out to various national magazines such as Surfer and Surfing as well as regional newsprint publications such as North East Surf News and ESM (Eastern Surf Magazine).

Worked with an internal committee and an ad agency to rename the institute from LA BioMed to The Lundquist Institute, with a major donor as the namesake.

A generous $1 million donation to the cardiology department has led to the renaming of the new GE CT scanner division in the benefactor's namesake. This state-of-the-art equipment will enhance diagnostic capabilities and improve patient care, serving as a lasting tribute to the donors' commitment to innovative healthcare solutions.

Collaborating closely with key stakeholders of a construction company aiming to update their brand and appeal to a broader client base.

As the Head of Marketing, I collaborated with designers and vendors to develop a cohesive brand identity across all media, ensuring consistent messaging through strategic imagery and logo placement.